How Much Does a Website for a Painting Business Cost?

What are the ways a painter can get a website?

You can hire an agency, pay a freelancer, build it yourself on Wix or Squarespace, or have Pixlel's AI build it, and each option bills differently.

Searches for "painting website" run about 2,400 a month, according to seodata.dev, so plenty of painters are asking the same question you are. The answer starts with who does the work:

• A local web agency designs and builds the site, usually for a setup fee, and often charges a monthly fee for hosting and changes.
• A freelancer builds it for a one-time fee. Updates later are billed by the job, if you can reach them.
• A do-it-yourself builder such as Wix, Squarespace or GoDaddy charges a monthly plan, and you supply the hours.
• Pixlel builds a painting site with AI from your business details. Building it is free, and you pay a plan when you publish.

All four can produce a working site. The difference is how much of your time and control each one takes.

What does Pixlel cost for a painting contractor website?

Pixlel costs $79 a month, or $756 a year, which works out to $63 a month, and the AI build of your painting site stays free until you publish it.

These are Pixlel's 2026 prices, the same for every painting site:

• Monthly plan: $79 per month. Cancel the monthly anytime.
• Annual plan: $756 per year, which works out to $63 a month.
• Annual plan, paid within four hours of your build: $588 for the year.
• Local visibility package: $997 one time, for painters who want more pages for the towns around them.
• Expanded package: $1,997 one time, for a larger service area.

The plans cover hosting, the security certificate and connecting your own domain. Designing and editing are free, and you only pay once you publish the site on your own domain. Most one-crew painters need nothing beyond a monthly or annual plan. The packages are there if you cover a wide area and want pages for more towns.

What do agencies and freelancers charge painters for a website?

Agencies usually charge a setup fee plus a monthly fee, often under contract, while freelancers charge once and then bill for each change you request.

Agency and freelancer prices swing widely by region and by who you hire, so there is no honest single number to quote, but the way they bill is fairly consistent.

An agency typically charges an upfront design fee, then a monthly fee for hosting, small edits and sometimes ads. Read the contract for the term length and for who owns the domain. Some painters find out at cancellation that the agency registered it in its own name.

A freelancer is usually cheaper upfront. The risk comes later. When you want to add your spring cabinet jobs to the gallery, you need that person to answer, and you pay for each change. If they move on, you may not have the logins.

Either route can work well for a larger company with an office manager to chase revisions. For a painter running one crew from the truck, the follow-up time is the hidden bill.

What does a do-it-yourself website builder really cost a painter?

The monthly builder plan is only part of it, since the real cost of a do-it-yourself site is the evenings you spend building and maintaining it.

Wix, Squarespace and GoDaddy are fine tools, but they assume you will choose a template, write every page, size your photos and come back to update it. Most painters set it up once in a slow January and never touch it again.

Webtonic, summarizing a RapidWebLaunch audit of 69,560 trade websites, found an average mobile speed score of 58, and 42 percent of those sites had no analytics installed. A slow site with no tracking costs you estimate requests you never hear about.

Count your hours honestly. If a site takes three weekends to build and an evening a month to keep current, that time comes out of bidding, estimating and family. Compare the builders side by side on our best website builders for painters page.

Which website option fits a one-crew painting business?

For a painter who answers the phone from the truck, the right option is the one that costs the least of your time and keeps your domain in your name.

Use the table to compare the four routes on the things that matter to a small painting company. Prices for agencies, freelancers and builders vary too much to list, so the table compares how each one bills and what it asks of you.

If you have no website today, POI Data found 48 percent of painting map listings are in the same spot. Any of these routes puts you ahead of them. Read why on our painting contractor websites page.

What website costs do painters forget to count?

Painters often forget the domain, hosting, security certificate, seasonal photo updates and the estimate requests a slow site quietly loses.

The sticker price is rarely the whole bill. Before you pick, check each of these:

• Domain. Make sure it is registered in your name, not your designer's.
• Hosting and security certificate. Some quotes leave these out and add them later.
• Updates. New photos each season, a new service like cabinet refinishing, changed hours. Who does it, and what does each change cost?
• Speed and tracking. A site with no analytics hides how many homeowners looked and left.
• Lead flow. A site that brings direct estimate requests means fewer paid leads. See how painters get leads for that side of the math.

A good site also supports your search visibility. Our page on SEO for painters covers what Google and AI tools check.

By the numbers

Pixlel monthly plan (Pixlel pricing)

$79/mo Source: Pixlel pricing

Pixlel annual plan (Pixlel pricing)

$756/yr Source: Pixlel pricing

Monthly searches for painting website (seodata.dev)

2,400 Source: seodata.dev, 2026

Trade websites with no analytics (Webtonic/RapidWebLaunch)

42% Source: Webtonic summarizing RapidWebLaunch, 2026