What a General Contracting Website Costs in 2026

A general contracting website costs far less than a single remodel lead from most paid sources, and the real difference between options is who does the work. You can build it yourself, hire a freelancer, sign with an agency or have Pixlel build and host it. This page lays out Pixlel's prices, how the other options charge, and the hidden costs to ask about before you sign anything.

How much does a Pixlel general contracting website cost?

Pixlel costs 79 dollars a month, or 756 dollars a year, which works out to about 63 dollars a month. Hosting, security and edits come with the plan.

Pixlel uses the same pricing for every trade. There are two plans and two optional packages:

  • Monthly plan: 79 dollars a month.
  • Annual plan: 756 dollars a year, or about 63 dollars a month.
  • Annual plan, paid within four hours of your build: 588 dollars for the first year.
  • Local visibility package: 997 dollars, one time, for added pages that cover the towns you work in.
  • Larger area package: 1,997 dollars, one time, for broader coverage if you work across a wide region.

Either plan covers the full site, hosting, the security certificate, your domain connection and ongoing edits. You change text or photos by clicking on them, or a Pixlel Pro Partner can handle it for you.

The first build is free, so you see your site with your services and towns before you pay anything. Most small remodeling companies only need a plan, and the optional packages make sense later, once the site is live and you want to reach more towns.

Pixlel pricing (2026)
OptionPriceHow it is billed
Monthly plan$79Every month
Annual plan$756 (about $63 a month)Once a year
Annual plan, paid within four hours of the build$588First year
Local visibility package$997One time, optional
Larger area package$1,997One time, optional

What do builders, freelancers and agencies charge for a contractor website?

Builders charge a small monthly fee but you do all the work, freelancers bill a build fee plus hourly changes, and agencies add a monthly retainer.

Each option bills in a different way, and the differences matter more than the sticker price. Here is how they compare in plain words:

  • Do-it-yourself builders like Wix, Squarespace and GoDaddy charge a monthly subscription. The fee is low, but you write every page, resize every photo and fix every problem yourself.
  • Freelancers usually charge a one-time fee to build the site. Changes after launch are billed by the hour, and some freelancers are hard to reach a year later.
  • Agencies charge a setup fee and a monthly retainer, often with a contract. They do the work, but every change goes through a request and a wait.
  • Field service software sometimes includes a basic site. Jobber's free website requires a paid plan that starts at 49 dollars a month, and the site is fairly simple.

For a closer look at each builder, see our page on the best website builders for general contractors.

General contracting website options compared
OptionHow you payWho does the workBest fit
Do-it-yourself builderLow monthly subscriptionYouOwners who like building pages at night
FreelancerOne-time build fee, then hourly changesFreelancer, then youA site you rarely plan to change
AgencySetup fee plus monthly retainerAgency staffLarger firms with office help and an ad budget
Field service software siteBundled with a software planYou, inside the appOwners who only need a basic page
Pixlel$79 a month or $756 a yearPixlel builds it, you click to editOwner-operators running jobs from the truck

What does a do-it-yourself site really cost a busy contractor?

The subscription is cheap, but the evenings you spend building pages and fixing photos cost more than the fee, and the finished site is often slow.

A builder looks like the cheapest choice until you honestly add up your hours. Setting up a site means writing a page for kitchens, another for baths, another for additions, then sizing photos, connecting a domain and learning where every setting lives. That is time you could spend on estimates or walking a job with a client.

After launch, the site needs regular attention: your license renews, you add a town, or you finish a project worth showing off. Most owners build once and never come back, so the site slowly falls behind the work you actually do.

Quality suffers too. Webtonic, summarizing a RapidWebLaunch audit of 69,560 trade websites, found an average mobile Lighthouse score of 58. That is slow for a homeowner checking you out on a phone, and the same audit found 42 percent of those sites had no analytics at all.

How does the cost of a website compare to one remodel job?

Foundry CRO puts the average general contracting job at 25,000 to 100,000 dollars, so a year of Pixlel is a small slice of a single project.

Put the website cost next to the value of the work it supports. Foundry CRO puts the average general contracting job between 25,000 and 100,000 dollars. A full year on the Pixlel annual plan is 756 dollars, which is a small slice of even the smallest of those jobs.

Compare it with paid leads, too. Foundry CRO puts the average cost per general contracting lead at 425 dollars. A year of the annual plan costs less than two of those leads, and a paid lead may also go to other contractors at the same time.

A website does not replace every other source of work. It gives every source, from referrals to the map, a real place to land. Foundry CRO reports contractor websites convert 2 to 4 percent of visitors into leads, and each of those calls comes straight to you. Read how general contractors get leads for the full picture.

What hidden costs should you ask about before you sign?

Ask about domain renewals, add-on fees, charges for small edits, contract length and what happens to your site and domain if you ever decide to leave.

The first quote rarely shows the full cost over a year or two. Before you sign with anyone, ask these questions:

  • Domain. Who owns it, and what does it cost to renew each year?
  • Add-ons. Are quote forms, photo galleries or extra pages billed on top?
  • Change fees. Does a new project photo or a new town cost extra each time?
  • Contract length. Is there a one-year or longer contract, and a fee to leave early?
  • Leaving. If you cancel, do you keep your domain, and can you take your content with you?

Ask every option the same questions and write the answers down. The lowest monthly fee is not always the cheapest year.

Which website option makes sense for your contracting business?

Pick a builder if you enjoy the work, an agency if you have office staff and an ad budget, or Pixlel if you want a site without learning software.

No single option is right for every contractor. Here is an honest way to choose between them:

  • Choose a builder if you like that kind of work and will actually keep the site current between jobs.
  • Choose an agency if you have someone in the office to manage it and a real budget for ads.
  • Choose Pixlel if you want a full site without learning software, so your time goes to bids and job sites instead.

Whatever you pick, make sure the site shows your services, your towns, your license and real project photos. Our general contractor website overview explains what each page should do, and the guide on what to include on a general contractor website goes page by page.

By the numbers

Pixlel monthly plan (Pixlel pricing)
$79 Source: Pixlel pricing
Pixlel annual plan (Pixlel pricing)
$756 Source: Pixlel pricing
Average cost per general contracting lead (Foundry CRO)
$425 Source: Foundry CRO, 2026
Low end of average general contracting job value (Foundry CRO)
$25,000 Source: Foundry CRO, 2026
Avg mobile speed score, trade websites (Webtonic on RapidWebLaunch)
58 Source: Webtonic summarizing RapidWebLaunch, 2026

Questions general contractors ask

How much does a general contractor website cost with Pixlel?

The monthly plan is 79 dollars a month. The annual plan is 756 dollars a year, about 63 dollars a month, or 588 dollars for the first year if you pay within four hours of your build.

Is there a setup fee?

No. The first build is free, so you see the site before you pay. The local visibility package at 997 dollars and the larger area package at 1,997 dollars are optional one-time add-ons.

Can I use a domain I already have?

Yes. A custom domain connection is included with both plans, so the domain on your truck and business cards can point straight to your new Pixlel site.

Why not just use the free website that comes with my job software?

You can, if a basic page is enough. Jobber's website requires a paid plan starting at 49 dollars a month, and these bundled sites rarely have room for full service pages or a project gallery.

Is a cheap website worth it for a remodeling company?

Yes, when it is a real site with your projects and license on it. Foundry CRO puts the average general contracting job at 25,000 to 100,000 dollars, so one extra job covers many years of a plan.

See your contractor site before you pay

Describe your remodeling business and Pixlel builds the full site. The first build is free, and you only pick a plan if you like what you see.

Start your free build

What Pixlel costs

Monthly plan
$79 per month
Annual plan
$756 per year
Annual plan, paid within four hours of the build
$588 per year
Local visibility package
$997 one time
Expanded package
$1997 one time

The first AI build is free. Prices are set in one place and apply to every general contracting site.

What a Pixlel general contracting website includes

Pixlel builds a complete website for general contractors from a short description of the business. The build takes about 90 seconds and produces a multi-page site: a home page written for your services and service area, a page for each service, an about page, a contact page with a short quote form, and a photo gallery you can fill from your phone. Every page is mobile-first, loads fast, and carries the titles, descriptions and local business markup that search engines and AI assistants read.

Hosting, SSL, a custom domain connection and ongoing edits are included, and you edit any text or photo by clicking it. Prefer to hand it off? A Pixlel Pro Partner can manage it for you. The first build is free, so you see your site before deciding. Start a free build.